The smartwatch market in India is booming, and boAt has consistently been a frontrunner in offering feature-rich devices at competitive prices. The Ultima Call Max is their latest offering, promising a blend of style, functionality, and affordability. After using the Ultima Call Max for a week, I'm ready to share my experience.
Design and Build Quality
First impressions matter, and the boAt Ultima Call Max makes a good one. The metallic frame feels premium, and the silicone strap is comfortable for all-day wear. It's not the slimmest smartwatch out there, but it doesn't feel bulky on the wrist. The watch features a single button on the side for navigating the interface. The 1.9-inch HD display is bright and vibrant, even under direct sunlight, which is crucial for outdoor use here in the Indian summer. The watch also boasts an IP68 rating, making it resistant to dust and water splashes – a welcome feature for those of us who are constantly on the go.
Display and Performance
The 1.9-inch HD display is definitely one of the highlights of this smartwatch. The colors are punchy, and the text is sharp, making it easy to read notifications and other information. The touch response is smooth and accurate. Navigating the user interface is relatively intuitive, although it can feel a little laggy at times. The watch offers a variety of watch faces to choose from, allowing you to customize its look to suit your style. The Bluetooth calling feature works surprisingly well. I was able to make and receive calls directly from the watch with clear audio quality. However, the microphone can struggle a bit in noisy environments.
Fitness Tracking and Health Monitoring
The boAt Ultima Call Max comes equipped with a range of fitness tracking features, including a heart rate sensor, a SpO2 sensor, and a sleep tracker. The heart rate sensor seems reasonably accurate, providing consistent readings during workouts. The SpO2 sensor, while useful, should not be considered a substitute for a medical device. The sleep tracker provides detailed information about your sleep patterns, including deep sleep, light sleep, and awake time. I found the sleep data to be generally accurate, although it occasionally overestimated my sleep duration. The watch also supports multiple sports modes, allowing you to track your activity levels during various workouts, like running, cycling and yoga.
Battery Life
boAt claims that the Ultima Call Max can last up to 7 days on a single charge. In my testing, I was able to get around 5 days of battery life with moderate usage, including Bluetooth calling, fitness tracking, and notifications. With heavy usage, the battery life dropped to around 3 days. This is still a respectable battery life for a smartwatch in this price range. Charging the watch from 0 to 100% takes about 2 hours.
Pros and Cons
Pros:
- Stylish design
- Bright and vibrant display
- Bluetooth calling
- Decent battery life
- Affordable price
Cons:
- Slightly laggy user interface
- Microphone can struggle in noisy environments
- SpO2 sensor not a substitute for medical device
Alternatives in the Indian Market
The boAt Ultima Call Max competes with other smartwatches in the sub-₹3,000 price segment in India. Some notable alternatives include the Noise ColorFit Vision 2, the Fire-Boltt Ninja Call Pro Plus, and the Realme Watch 3. The Noise ColorFit Vision 2 offers a similarly vibrant display and a range of fitness tracking features. The Fire-Boltt Ninja Call Pro Plus stands out with its built-in games. The Realme Watch 3 offers a more refined user interface and a slightly better battery life.
Verdict
The boAt Ultima Call Max is a decent smartwatch that offers a good balance of style, functionality, and affordability. The stylish design, bright display, and Bluetooth calling feature make it a compelling option for budget-conscious buyers. While the user interface can be a little laggy and the microphone performance could be better, the Ultima Call Max is still a solid choice for those looking for a feature-rich smartwatch without breaking the bank. Speaking to News Reporter Live, a boAt spokesperson said, "We are committed to providing innovative and affordable wearables to the Indian market." As of today, March 30, 2026, reportersays that this is a good option under 3000 INR
Rating: 3.8/5
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Frequently Asked Questions
Is the boAt Ultima Call Max worth buying?
If you're looking for an affordable smartwatch with Bluetooth calling and a stylish design, the boAt Ultima Call Max is definitely worth considering. It offers a good balance of features and value for money.
What are the pros and cons of the boAt Ultima Call Max?
The pros include its stylish design, bright display, Bluetooth calling, and decent battery life. The cons include a slightly laggy user interface and a microphone that can struggle in noisy environments.
How does the boAt Ultima Call Max compare to alternatives?
Alternatives like the Noise ColorFit Vision 2, the Fire-Boltt Ninja Call Pro Plus, and the Realme Watch 3 offer similar features. The Realme Watch 3 has a more refined UI, while the Fire-Boltt has built-in games. Consider your specific needs when comparing.
Where to buy the boAt Ultima Call Max at the best price in India?
You can find the boAt Ultima Call Max on major e-commerce platforms like Amazon and Flipkart, as well as on boAt's official website. Prices may vary, so it's best to compare before making a purchase. Look out for deals during festive seasons.